The Ingredients of Success


This week I would like to introduce my guest blogger, Tony Burns from i2i (Impossible to Inevitable).  In 2010 I was a recipient of Tony’s i2i workshop, this workshop quite literally (as corny as it sounds) changed my life, my attitude to my business and most importantly my attitude to my own success.  Therefore it gives my great pleasure in introducing Tony Burns to all my regular readers, I hope you enjoy his motivating article.

Do you ever wonder why some people always seem to be a success at whatever they do…whether it’s in business, or on the sports field or simply just going about their everyday ‘stuff’?  The same can be said for certain teams and businesses.  Success seems to come natural to them.  They often make it all look so easy.

Do you ever stop to wonder if these people, or teams, have a secret recipe?  Or do you just put it down to them being lucky; having a charmed life; the Midas touch.  Or maybe you think they may be cheating?!

Well guess what?  There actually is a ‘Recipe for Success’!  And furthermore it’s not a secret.

Each time I run one of my i2i courses, I ask the delegates if they can identify the ‘Recipe of Success’.  They never fail to come up with the correct ingredients!

‘A Goal, the Desire and the Belief’.

That’s it.  That’s the Recipe. That’s all there is to it. Honest.  End of story!

“Surely there’s more to it than that?” I hear you ask unconvinced.  “Otherwise, why do so many people fall short of being successful?”

No, it’s true.  To be successful, you simply need the three ingredients.  But you must have all three.  If you’re missing one of them, then forget it!

And they have to be the real deal insofar as you have to be absolutely clear on what your goal is; you must desire the outcome so much that you would be prepared to work night and day for it; and you must have true belief in your ability to achieve the end result.  Anything less and you run the risk of failure.

Success requires focus, determination and resilience.  It may be a simple recipe, but it’s a tough cake to bake.  That’s what Theodore Roosevelt meant when he said “Nothing in the world is worth having or worth doing unless it means effort, pain, difficulty…”

I’ve just caught the evening news on TV.  After a gap of 28 years, the Indian Cricket team is once again the World Cup Champions after beating New Zealand’s conquerors, Sri Lanka, in the Final over-night.

That’s 28 years of focus, determination and resilience since Kapil Dev last lifted the trophy after they had beaten the West Indies back in 1983.

Here at i2i, we believe that our work with the Indian cricket team over the past few years had played a significant part in harnessing that focus, determination and resilience. It’s great to see one of our clients ‘on top of the world’!

Remember though, you too can make it to the ‘top of your world’.  You know the Recipe.  You just need to make sure you have the ingredients.